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About PitchRight

Created by Zone Startups India, PitchRight is a reality web series featuring 13 hand picked entrepreneurs from across India pitching their startup in a real elevator at the iconic Bombay Stock Exchange building. These 13 founders get to be 1-on-1 with Sanjay Mehta, one of India's most prolific Angel Investors, for a 45 seconds pitch as the elevator moves from the lobby of BSE to the 18th floor that houses Zone Startups India office. The participating founders are given a detailed pitch review and feedback along with a score on their pitch.

This non-scripted reality show is designed to help entrepreneurs perfect their elevator pitch. Watch the episodes to understand the nuances of pitching and get your pitch right!

Zone Startups India has been at the forefront of building out new initiatives for developing the startup ecosystem. Over the years programs such as Next BIG Idea Contest, empoWer and Industry Nights have impacted several entrepreneurs.

Zone Startups firmly believes that an entrepreneur has to be ready to pitch from Day-1 of their entrepreneurial journey. The audience may vary from a potential Co-Founder, first employee, customer, partner, investor but; what's constant is the 'Elevator Pitch'. It is THE pitch, that creates the curiosity and interest to know more. Hence, all the more reason to be able to 'Pitch Right'.

Sanjay Mehta

Sanjay Mehta

Sanjay Mehta is a serial angel investor who was ​awarded Angel Investor Of The Year 2017 by Let'sVenture. With an investment thesis of “Develop a painkiller; not a vitamin”, he has invested in 70+ portfolio startups. He is an active member of Indian Angel Network, Mumbai Angels, B2B 1K Ventures, CIO Angel Network and Venture Nursery.

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Zone Startups is the global brand of technology accelerators and early stage venture funds, operated by Toronto-based Ryerson Futures Inc. Zone Startups operates its own startup accelerators, as well as, works with leading corporates in Canada and India, to set up and manage corporate accelerators and innovation programs. Zone Startups' programs are built on the pillars of validation, mentorship, industry connect and investor access. Fore more info visit:

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Zone Startups India, 18th Floor, Bombay Stock Exchange Building, Dalal Street, Mumbai 400001